Products & Services - Signage

Why Your Business May Need Signage


A common myth about signage: My customers already know where my business is located.


While 85% of small business customers are located or work within 5 miles of the small business, demographic studies show that 18 to 20% of the population is relocating annually. To maintain or grow your business, it is necessary to advertise so that prospective customers in your area know where to find you. A business sign is an inexpensive way to accomplish this.

Custom Sign Solutions - Business Sign and Signage

What Type of Signage Does Your Business Need?


  • Way Finding / Directional
  • Parking Lot Identification / ADA
  • Channel Letters
  • Dimensional Letters
  • Illuminated / Neon
  • Post / Panel Sign
  • Monument Sign
  • Interior Identification / ADA
  • Directories
  • Grand Opening and Opening Soon Banners
  • Displays
  • Retail Merchandising / POP
  • Large Format Graphics
  • Floor Graphics / Window Graphics
  • Menu Boards
  • Trade Show Exhibits & Printing for Exhibits
  • Promotional Items
  • Decals and Labels
  • Mobile Advertising: Magnetics / Vehicles Graphics / Fleet Graphics

We can help you identify the right signage that fits your business need and budget. Contact Us.
Custom Sign Solutions - Business Sign and Signage

Advertising Cost vs Exposure


Surveys have shown that customers are attracted to a business by the following:

  • Signage - 49%
  • Word of mouth - 35%
  • Newspaper advertisement - 2% to 3%
  • TV advertisement - 1%

A $30,000 investment in business signage typically results in:

  • 7 year life
  • 30,000 to 60,000 in traffic count
  • $0.20 to $0.40 in cost per 1,000 views

This compares to:

  • Newspaper - $3.13 in cost per 1,000 views
  • Television - $13.20 in cost per 1,000 views

Custom Sign Solutions - Business Sign and Signage